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October 25, 1999

SGI Child Restraint Clinic results

Over 2,700 Saskatchewan families know their children are buckled up safely, thanks to child restraint safety clinics sponsored by SGI this summer. The free, drive-through clinics were held at locations across the province between May and October, offering tips on the proper installation of a car seat.

"From a survey done last year, statistics show only 50 per cent of children under the age of five in Saskatchewan are properly restrained in a vehicle," said Shannon Ell, SGI's Supervisor of Traffic Safety Promotion. "Our goal in this year's campaign was to expand the number of people we could educate and target rural areas. SGI CANADA brokers helped us do that, by working with health districts and other agencies or hosting clinics in smaller communities we otherwise couldn't have reached."

Child restraint clinics were held in 73 Saskatchewan communities this year, more than three times the number of communities reached the year before. In total, 91 free clinics were held across the province, where 2,718 car seats were checked. Last year, 29 clinics were held, with just over 1,700 car seats checked.

"We hope that parents will remember and use the information provided at the clinics," Ell said. "Properly restrained children are the best way to prevent injuries during a collision."

The Insurance Brokers Association of Saskatchewan (IBAS) sponsored a contest "One Safe Trip Deserves Another," as an incentive for parents to attend a clinic. Anyone who attended a clinic was eligible to enter a draw for a $4000 family travel voucher. The winner was selected by a random draw.

"Child safety is important to everyone, and the Insurance Brokers Association of Saskatchewan is proud to have been a part of the free child restraint clinics held across the province this past summer," said Keith Wilson, president, IBAS.

The winner of the $4,000 travel voucher is Patti Martens of Saskatoon. Patti is a mother of three who attended a clinic held at Grosvenor Park Shopping Centre.

For media inquiries only, contact:
Barbara Cross
Manager
SGI Communications
Regina
(306) 751-1360

For all other inquiries, call 1-800-667-8015.

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